MDS Custom Exhibits & Tradeshow Displays Electronics Industry
Argosy Research, Inc.
OBJECTIVE: Objectives: Argosy Research, Inc. wanted to create an appropriately high-tech exhibit for the annual Consumer Electronics Show (CES) while keeping show service and related costs to a reasonable minimum.
SOLUTIONS: Custom and modular elements were fused to create an efficient semi-custom exhibit. Modular panels obtained from MDS Exhibits sister company Modular Display Systems were employed to create a twenty-foot linear back wall. Brushed aluminum pedestals, information counters, and a header systems were purpose-built to give the exhibit a custom flavor. Ultra-thin light-boxes, a 42" plasma television with DVD player and surround sound, completed the picture with promotional footage.
RESULTS: Results: Argosy’s CES participation helped increase the company’s brand-awareness and was deemed a major success, with the booth attracting a record number of attendees for the company.